What’s the best business to start?
This is probably the first and most important Million-dollar question all entrepreneurs will ask themselves. More importantly, the first questions you should really ask is “What business idea would be of great help to others?”
and “What skills can I offer?”. We are all individuals with different interests, skills, and strengths. A business that may be suitable for one person may not be suitable for you.
For most people, the “best” business typically means the “most profitable”. While some business owners may be interested in running an exciting lifestyle business ultimately all businesses have to make you profit!
It can be said however that simply making money in its own right can be one of the biggest motivating factors and this can be very true but if you’re at the stage where you’re not even sure where to begin then where better to start than thinking of a business idea that you have a real passion for.
Have you ever wondered why individuals who have made lots of money i.e. more than enough to retire keep working? The answer is simply because they have a real passion for their business.
As a successful business person so will you, your passion and energy will be the driving motivation to keep you going even in the most difficult times. There are so many challenges to creating a successful business if you don’t love what you do you will give up long before the business ever reaches its potential.
Having a passion for a business idea however, doesn’t necessarily mean that it’s going to be the best business idea in the world so the next question you really need to ask yourself is…
HOW DO I KNOW IF THERE IS THERE A REAL DEMAND FOR MY BUSINESS IDEA?
It’s a great start to consider a business idea that you have a passion for but if there is no real demand for your business idea then there is not much point in going any further. After all, if your business is not making an income it’s technically a hobby, not a job!
In today’s digital age, most customers will search online for products or services even if simply for a price comparison. All of this information is readily available and invaluable for the aspiring business owner to help determine “what is the best business to start?” if there are no potential customers for your new idea then what’s the point in wasting all that time, effort and money to begin with.
As the most popular search engine- Google collates all of this valuable and detailed search information on what potential buyers are looking for, what search terms are being used, and how often.
In the video on this page, we provide a more detailed explanation of how you can use Google keyword planner to research this information. The advantage of using Google Ads Keyword Planner is that it not only educates you on the amount of keyword searches related to your business it will also tell you what price you can expect to pay if you decide to use Google ads within your business.
As a service, Entrepreneur Solutions helps start-up and established business owners develop the most cost-effective marketing and business strategies, for more details take a look at our Has it got wings programme? and How to grow your business quickly on a budget!
If you are looking to start your own business you may also be interested in our article and video “How to start a business with no money“.